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| Pic: Brian Moore, Waitrose Hove, Sunday 11-6-17, 1300 |
A weekend fire near a SmithsNews warehouse prevented distribution of colour supplements in the South East yesterday.
Even heavy post-election analysis content was apparently not sufficient to encourage sales of The Mail, Sunday Times and Observer, resulting in on-shelf rejection…
Given that supplements carry most of the advertising, a double whammy for publishers...
Apart from a trend towards Saturday consumption of weekend press, paying full price for supplement-less newspapers perhaps drew attention to the cover-price, and thereby value-for-money…
...besides possibly making online alternatives more attractive?
