Linkedin: https://www.linkedin.com/in/brian-moore-038b8112/recent-activity/all/
Tesco is rolling out secure cabinets to a further 50 of its stores to secure high-value items like champagne and sparkling wines.
The in-aisle cabinets, supplied by Wanzl, can only be opened by customers via a keypad, with an alarm sounding if the door has been left open for more than seven seconds or propped open.
A report by trade magazine The Grocer reveals that the cabinets have already been rolled out to 22 stores – including two in smaller Express stores – following a trial which started in late 2023.
The latest version of the cabinets is said to feature an updated customer journey, aimed at reducing friction for the shopper.
Lee Gilks, Wanzl’s UK head of retail shop solutions, is quoted as saying: “High-value alcohol in stores has always been a challenge. You have to strike the balance between selling things and locking things away. To fix shrinkage you could just put a massive lock on it, but that becomes a bit of a sales turn off.”
He noted that Wanzl’s solution has a “really friendly” customer interface and doesn’t stand in the way of someone getting what they want to get, but has significantly reduced theft incidents.
The Grocer’s report highlighted that future potential for the cabinets included digital header screens, weighted shelves and cameras that could record the demographics of shoppers and the products they select.
NamNews Implications:
* The balance between selling things and locking things away.
* The classic shrinkage prevention trade-off…
* Couple that with shopper perception re future use of
- digital header screens
- weighted shelves
- cameras that could record the demographics of shoppers and products selected
* Perhaps a return to the shelf behind the checkout?
Shrink ShopLifting
No comments:
Post a Comment