According to the New York Times (as quoted in Business Insider) both Amazon Go and the new supermarkets (10,000 to 40,000 sq. ft. two storey) would contain no cashiers, no registers, and no lines. Instead, they would rely on an app on customer's phones that would detect items picked off shelves for purchase.
No one really expected Amazon to simply make a better version of what is available…
The issue for other retailers has to be how to find ways of copying – and improving upon – these amateur shopkeepers who realise that all a consumer wants on the shop floor are 4,000 items that shoppers "like to touch," such as fresh meat, fruit, vegetables, and eggs, while robots complete the shopping list upstairs..
Meanwhile, suppliers need to figure out ways of keeping their brands on that shopping list.
No one really expected Amazon to simply make a better version of what is available…
The issue for other retailers has to be how to find ways of copying – and improving upon – these amateur shopkeepers who realise that all a consumer wants on the shop floor are 4,000 items that shoppers "like to touch," such as fresh meat, fruit, vegetables, and eggs, while robots complete the shopping list upstairs..
Meanwhile, suppliers need to figure out ways of keeping their brands on that shopping list.
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