News of Bunnings £340m takeover of Homebase means inevitable change to DIY retailing.
Wesfarmers need to justify an overseas investment, Bunnings need to make an impact, and the competition need to make counteracting moves.
What is certain is all DIY retailers are now in the market for innovative instore - and car-park - theatre* initiatives.
A must-take opportunity for all suppliers to be first from the trap, while others sit and wait...
* Bunnings is known for its “sausage sizzles” outside stores where local sports or community groups are allowed to set up stalls and sell food to customers, UK weather permitting....
Wesfarmers need to justify an overseas investment, Bunnings need to make an impact, and the competition need to make counteracting moves.
What is certain is all DIY retailers are now in the market for innovative instore - and car-park - theatre* initiatives.
A must-take opportunity for all suppliers to be first from the trap, while others sit and wait...
* Bunnings is known for its “sausage sizzles” outside stores where local sports or community groups are allowed to set up stalls and sell food to customers, UK weather permitting....
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